It Smells Better Than it Tastes

Is a weekly newsletter, an extension to Everyday Beans Coffee. This is where I talk about coffee, life and the ritual we love. And to connect with you!

Featured

Jan 12, 2026

•

5 min read

Why I'm doing this (and why it matters for your coffee)

What I'm actually trying to do here and why it has nothing to do with selling you coffee.

Oke A

Mar 9, 2026

•

9 min read

I'm trying to master coffee in a year (and I might fail publicly)

Why We All Need Something to Push Us Forward

Oke A

Articles

May 11, 2026

•

5 min read

I can tell you exactly why I don’t like this

I used to live for this exact cup.

Oke A

May 4, 2026

•

5 min read

I hoarded a dying coffee

I knew it was dying. I kept brewing it anyway.

Oke A

Apr 27, 2026

•

5 min read

My wife’s coffee maker humbled me

Why the Mr. Coffee sits next to my Olympia Cremina

Oke A

Apr 20, 2026

•

5 min read

I’ve been selfish with this coffee

Sometimes the quiet coffee is the one that won’t leave you alone

Oke A

Apr 13, 2026

•

6 min read

You are the variable

You have more control than you think. Just not as much as you want.

Oke A

Apr 6, 2026

•

6 min read

I didn't know what I liked

How chasing sweetness taught me what I actually like.

Oke A

Load more